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I am self-publishing my ebook on my own website. I currently have the manuscript in MS word. Now, for the final publication in PDF format how do I decide upon the font and font size of the book content?

Laurel
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The White Cloud
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    Related question: https://writing.stackexchange.com/questions/7651/pdf-e-book-page-size-and-fonts –  Apr 29 '22 at 09:30
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    NB You might want to consider an e-book format that allows users to change their font size, such as EPUB. You can do multiple formats, of course. –  Apr 29 '22 at 10:01

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How to Format a Manuscript for Self-publishing has some advice on book formatting (you can probably find more).

If you can, use any e-book format other than PDF. (Check out the link.) Other formats will allow the reader and the user to select font and font size and will have a default setting (in most cases configurable by the reader).

Places like Amazon will likely also enforce using their format (mobi, if I remember correctly).

If, on the other hand, you're formatting a PDF for print, use Jerry Jenkin's advice for print formatting. 10 Best Fonts to Make Your Book Look Like a Bestseller has a page on fonts, but generally, printed text should have serifs.

Erk
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I wouldn't obsess over this. Use a reasonably normal font size, like somewhere between 11 point and 14 point. Unless this book is intended to be read by people with vision problems. Use a normal-looking font. Not something excessively decorative or unusual. Because the novelty of an unusual font will quickly wear off and then it will just be annoying and hard to read.

Jay
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