A bit of a naive question. I understand that OLS is used for a linear regression model (for example, Wikipedia page for OLS: OLS is a type of linear least squares method for choosing the unknown parameters in a linear regression model (with fixed level-one effects of a linear function of a set of explanatory variables) by the principle of least squares).
I, therefore, don't understand why OLS can be used to estimate what I understand to be non-linear regressions, s.t. $$y= a+bx+bx^2.$$
What am I missing?