Can you fork a MIT licensed project, discard the code, and keep only the name?
Say I wanted to piggyback on top of a popular MIT licensed project name for marketing purposes, but not use any of its code. Is this possible?
No. You can not. The project's name is protected by Trademark, which is a separate issue entirely from Copyright. The MIT license grants you, as a consumer, certain rights that would otherwise be unavailable because of the Copyright protection.
To keep it simple: