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Is there a name for inverting word order to accomplish a different meaning?
"Some champagne for my real friends, some real pain for my sham friends."

Is there any one similar kind of phrase here, what are they called?

For example :

1) Why do we park on Driveways and Drive on Parkways ?

2) Why are apartments together?

What are these phrases called?

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Abid
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    I edited your question so it is clearer that you want the name of the phrase, and not a list of examples. Does it still make sense to you? –  Aug 24 '11 at 07:06
  • yes it does for some extent but i really wanted users to come with there own Chiasmus here because Chiasmus are always interesting to use in literature. I hope i answered your question – Abid Aug 24 '11 at 07:13
  • List questions are off topic. You can't ask for examples of them without your question being closed. However, now that you know the name you can look up your own examples. I just wanted to make sure my edits didn't obscure the on-topic part of your question. –  Aug 24 '11 at 07:15
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    Absolutely fine with me. Thanks for making me understand off-topic and on-topic part here. – Abid Aug 24 '11 at 07:21
  • You're welcome. I think this question is interesting, so I look forward to seeing more from you. Also, in the future if you want examples like this, come to chat (once you get 20 rep) and we'll be happy to think up examples. –  Aug 24 '11 at 07:22
  • ya sure . I am looking forward to get my 20 rep as early as possible. Thank you once again – Abid Aug 24 '11 at 07:28
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    Looks like you can join chat now! –  Aug 24 '11 at 09:48
  • @simchona let us continue this discussion in chat – Abid Aug 24 '11 at 09:50

1 Answers1

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I believe this is a Chiasmus:

Chiasmus is a figure of speech where wit is conveyed through the reversal of words or phrases in clauses.

Some examples would be:

'Never let a fool kiss you, or a kiss fool you'
"Nice to see you, to see you, nice!"
"You forget what you want to remember, and you remember what you want to forget."

That's for your first example.

Thursagen
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