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Given a kindle book published on Amazon KDP, is there a way to find out from where traffic or sales came from?

For example, I might add links pointing to my book on my website, or on social media, on forums or whatever and I want to know from where my readers came from, to optimize my strategy of recommending or advertising for the book on one channel or another. Obviously, from my own website I can see on what links people click and I can measure that interaction, but on other channels like forums or social media I have no control whatsoever, I can only add a link and somehow add some parameters to that link to later find out from KDP where users came from.

I could not find anything related to how one might do that. I found examples with parameters like:

https://www.amazon.com/.../?tag=12345
https://www.amazon.com/.../?channel=MyWebsite
https://www.amazon.com/.../?ref=BlaBla

But no information about what these parameters do, or if they are even valid, or if there is a KDP report that shows them.

The best I could find is the Amazon Associate program, where you can create an affiliate account, but I don't need that. It's my own book and I just want to know where buyers come from, it's not an affiliation.

Is there any way to find out this information?

Marge
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  • Good question, I am curious. One option that comes to me is creating a short link, see here: https://www.youtube.com/watch?v=lZ4Ggk66HlE&t=8s . With short link you can see statistics. – Jorge Guerra Pires Apr 10 '22 at 22:17

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Found the question interesting, but I do not have the answer. But here it goes a possible way. You will need:

  1. A link to your Amazon book;
  2. A shortening app, I like to use this one: https://app.bitly.com/bbt2/

Here goes the link to my book: https://www.amazon.com.br/dp/B09WPXSFMB

Just add something: https://www.amazon.com.br/dp/B09WPXSFMB?test See it still works just fine.

Now the magic: https://amzn.to/3jp8ujy This is the shortened version from the one with parameter, after the question mark.

See the picture, just did one access! it works!

enter image description here

Jorge Guerra Pires
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