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It's mentioned in a book called Jasper Jones by the Australian author Craig Silvey. There's a child, a teenager I think, that's given it by their parent. I've never heard of it before. Does anyone know what it is?

jon
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Pablo coffee was an Australian brand of instant coffee that was a household staple in the 60s and 70s and still advertised in the 80s.

After that, it seems to have disappeared from the market.

Stephie
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  • Ah. Thanks. I'd never heard of it and thought it was odd that coffee would be given to kids, but I guess that's what happened in those day. – jon Jan 24 '18 at 22:23
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Pablo coffee was considered poor quality, even for an instant coffee. It was powdered, with a bitter taste. The name was derided for its cheapness. In the 1960's- 1980's there wasn't a wide variety of coffee's in australia, and price ruled over quality. The closest brand today, in terms of the above, would be International Roast

Matt
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The old Pablo Coffee was terrible - down there with International Roast and Caterer's Blend.

Pablo is still available but is now a freeze dried coffee of good quality; however, older people like me won't touch it.